Privacy Policy

1. What kinds of information does Go Golfing collect

Go Golfing websites can collect information about you in a number of ways. One way we do this is by directly requesting information from you (as on a sweepstakes or contest entry form, as part of a product registration page, in response to a survey or on similar webpages where you are able to enter information into data fields and then send this information back to Go Golfing). You may be given the opportunity to voluntarily provide us with your name, address, phone number, fax number, email address, and similar information about you as an individual. We may also ask you questions about your golf game, your buying preferences or your lifestyle. We refer to all of this information as your “Personal Information.”

Another way we collect information is by automatically recording information about your visit to our websites. For example, we might collect data regarding your activity while on our websites or record the webpages that you have chosen to visit. This is a common practice for many websites on the Internet. The information collected does not personally identify you, but may be helpful to us for marketing purposes or improving the services we offer. We refer to this type of information as “General Data.” For example, we automatically log visitors’ domain and IP addresses (a unique string of numbers that identifies a computer on the Internet). At times, this General Data may be combined with the Personal Information that you have provided.  As described below, we also use cookies to enable the website to personalise your future visits and to help you navigate.

From time to time, you may also be given the opportunity to give us feedback about our products or services or to post messages for others to read. Sometimes this is done anonymously. Other times your name or other identifying features may be attached. This process will always be voluntary and we will explain to you how the information will be used whenever we ask for it.

Go Golfing intends to give you as much control as possible over your Personal Information. In general, you can visit Go Golfing on the Internet without telling us who you are or revealing any Personal Information about yourself. There are times, however, when we may need your Personal Information in order to respond to or process your requests or to allow you to participate in online promotions. It is our intent to let you know before we collect information from you on the Internet.

If you choose to give Go Golfing Personal Information via the Internet, it is also our intent to let you know how we will use such information. If you tell us that you do not wish to have this Personal Information used as a basis for further contact with you, we will respect your wishes.

We have phased in Google Analytics features based on Display Advertising. You can find out more information by going to the Google Analytics Demographics and Interest Reporting page. You can opt out of Google Analytics for Display Advertising and disable tracking by Google Analytics by clicking here. We will use the data we obtain with Google Analytics Demographics and Interest Reporting to develop the content of the website around our visitors’ interests.

What are cookies?

“Cookies” are pieces of information that a website transfers to your hard drive for record-keeping and other purposes. Cookies allow the website to remember important information that will make your use of the site more convenient and efficient. Like many websites, Go Golfing uses cookies for a variety of purposes in order to improve your online experience. We may also employ cookies so that we remember you when you return to the site, to keep track of the webpages that you have looked at, to administer certain online contests, sweepstakes and promotions, and to help customise your Go Golfing web experience. We also may associate Personal Information with a cookie file in those instances.

We operate an “implied consent” policy which means that we assume you are happy with this usage. Use the options in your web browser if you do not wish to receive a cookie or if you wish to set your browser to notify you when you receive a cookie. Click on the “Help” section of your browser to learn how to change your cookie preferences. If you disable all cookies, you may not be able to take advantage of all the features offered on Go Golfing websites.

Google Analytics: We use Google Analytics to collect information about visitor behaviour on our website. Google Analytics reports information about what pages you visit, how long you are on the site, how you got here and what you click on. This data is collected via a Javascript tag in the pages of our site and does not process personally identifiable information. We do not collect and store your personal information like your name or address so this information cannot be used to identify who you are. As mentioned above, we have turned on the Google Analytics and Interest Reporting to get an idea of our visitors demographics and interests.

This website runs the popular WordPress CMS and cookies are used to store basic data. If you are a registered user, we use a session cookie to remember your log-in for you. If this is disabled then various functionalities of the website will not work.

Why does Go Golfing collect this information and how is it being used?

We need this information to help us improve our services to you; we want to make it easier to tailor our products and services to your particular needs. We also want you to have the most enjoyable Internet experience possible.

With that in mind, Go Golfing collects Personal Information and General Data in order to:

  • Make the website easier for you to use.
  • Provide information faster.
  • Create content more relevant to you.
  • Adjust the website to your personal preferences.
  • Conduct contests, sweepstakes and promotions.
  • Help you quickly find products, services or information available from Go Golfing.
  • Make improvements to the website.
  • Assess general trends within the website.
  • Alert you to new products, contests, sweepstakes, special offers, updated information and other services that Go Golfing thinks might be of interest to you. This might be done through direct contact with you or by customised postings on our websites.
    Where you have given us your permission we also might authorise other companies to contact you directly.
  • Enable you to use certain customised features and to save information for later visits to the website.
  • Create and deliver other similar business-related features and services.
  • Offer you occasional opportunities to provide us with feedback about our products or services.

If you elect to receive Go Golfing-related email by opting-in to any of our email services, we may send you occasional emails to keep you informed of golf-related products, services, information, contests or promotions or to provide you with the goods, services, website features or information that you requested. If you decide that you no longer wish to receive these emails, you will be given several ways to opt-out. This process is described in greater detail below.

If you provide us with your mailing address, telephone number or facsimile number, and tell us that we may contact you, we may also get in touch with you by one of these methods.

4. Where does Go Golfing store this information and is it secure?

Go Golfing takes precautions to protect your Personal Information, including our policy of allowing access to this Personal Information to only those individuals and entities with a need to know. We also use available technology and encryption, when legally required or when appropriate for your protection, to provide a more secure environment and to reduce the chance of unauthorised access.

Personal Information is stored in a secure environment protected by a combination of physical and technical measures. The information may be kept in separate locations or it may be aggregated into reports, lists or databanks. There is no general public access to this information. In some cases, the Personal Information may be encrypted before you conduct your transaction, using appropriate secure technology. If you send us correspondence such as email or postal mail, or contact us by phone, we may collect such information in a file specific to you. These files will also be stored in secure locations.

Always keep in mind, however, that the Internet is not a secure system and you should always be cautious about the information you disclose while you are online. Although we take steps to protect your Personal Information against loss, misuse and alteration, as is the case with all computer networks linked to the Internet, we cannot absolutely guarantee the security of your Personal Information provided over the Internet and we will not be responsible for loss, misuse or alteration of the Personal Information.

5. How long will Go Golfing store this Personal Information?

We will remove the Personal Information within a reasonable period of time after receiving your request to do so. Otherwise, Go Golfing will store this information in a secure and protected environment for as long as we believe it necessary to serve you and to carry out the other purposes for which we collected the Personal Information and General Data. In addition, legislation might oblige us to store this Personal Information for a certain period of time.

To understand how you can amend or update your Personal Information, please refer to the appropriate question in this Privacy Policy.


6. Does Go Golfing share this information with anyone?

We understand that your privacy is important to you. It is our policy not to disclose Personal Information about our website visitors without your explicit consent. This consent is given by your election to “opt-in” at the time you provide us with the Personal Information. Once you opt-in, you are granting us permission to use the Personal Information as described in this Privacy Policy. Your election to opt-in also is your agreement that we may share your Personal Information with selected business partners and affiliates. The opt-in process further means that Go Golfing and the entities that we share your Personal Information with (as described below) may contact you directly in accordance with this Privacy Policy. Whenever we share Personal Information pursuant to this Privacy Policy, we will inform the party receiving it that the Personal Information may only be used for a specific, limited purpose in accordance with this Privacy Policy and as agreed upon in advance by Go Golfing (click here for more information on how your Personal Information may be used). We also may use confidentiality agreements to further protect Personal Information that becomes the property of Go Golfing.

From time-to-time, in order to provide you with the services, information and products that you have requested, to conduct contests, promotions or sweepstakes or to provide you with services, information and products that we think might be of interest to you.

Licensees, Licensors and other Business Partners:  Go Golfing may enter into business dealings, license agreements or other contracts with third parties (we call these relationships “Third Party Agreements”). In connection with these Third Party Agreements, Go Golfing may license various trademarks and other intellectual property rights to third parties. At other times, Go Golfing may receive permission from a third party to use the third party’s trademarks or intellectual property rights. In addition, Go Golfing may enter into business relationships or contracts with other companies for a variety of goods and services. To the extent that Personal Information is shared with these third parties, we will inform them that the Personal Information may only be used for a specific, limited purpose in accordance with this Privacy Policy and as agreed upon in advance by Go Golfing.

Marketing, Advertising and Website Hosting Companies:  Occasionally, the Go Golfing Companies utilise the services of outside agencies, companies or individuals to run marketing campaigns, respond to information requests, coordinate contests, sweepstakes and promotions or to host or operate websites and webpages that are connected with our business. We may also contract with third parties to help us better understand your web usage preferences or to analyse data that we collect on our websites and elsewhere. To the extent that Personal Information is shared with these third parties, we will inform them that the Personal Information may only be used for a specific, limited purpose in accordance with this Privacy Policy and as agreed upon in advance by Go Golfing.

Consultants and Corporate Service Providers:  Go Golfing may use third parties to help us operate various aspects of our business. This might include people or companies that we bring in to help us understand how to more efficiently operate our business. It also might include third parties that we may use to outsource or help facilitate one or more aspects of our business (e.g. order fulfillment, customer service, co-branding issues, manufacturing, payment processing, etc.). To the extent that Personal Information is shared with these third parties, we will inform them that the Personal Information may only be used for a specific, limited purpose in accordance with this Privacy Policy and as agreed upon in advance by Go Golfing.

Law Enforcement, Regulatory Agencies and Legal Proceedings: Go Golfing may share your information with government entities, authorised law enforcement personnel, regulatory bodies or as part of legal proceedings, in response to a valid subpoena or court order or as required by applicable law.

7. What is the process for reviewing and correcting information?

You may request a copy of the Personal Information that Go Golfing has collected. You may also correct any inaccuracies contained in this Personal Information. We do not charge for information requests, although we may charge you a fee to cover our reasonable costs of actually providing you with a copy of your Personal Information. We will require proof of your identity. Please address requests to Go Golfing Pty Ltd., 4/1 Fortitude Crescent, Burleigh Heads QLD 4220, Australia or email  We will provide you with a readable copy of the Personal Information within a reasonable time period after your request (usually 30 days, although we will acknowledge your request within 14 days). You may challenge the data that we hold about you, and, where appropriate, you may have the data corrected or completed. In some instances recognised by law, we may refuse to provide you with a copy of the Personal Information or change the data, but we will give you reasons for our refusal.

We also welcome your questions, comments and suggestions about our Privacy Policy. Please send your comments to

8. Does Go Golfing offer links to other websites?

We also may offer links to websites that are not operated by Go Golfing. If you visit one of these linked sites, you should review their privacy and other policies. We are not responsible for the policies and practices of other companies. Similarly, while all websites operated by Go Golfing have similar privacy policies that govern their use and operation, policies may vary from site to site based upon local customs, practices or laws or due to circumstances unique to that site. Please review the privacy policy of each site to determine the privacy policies of that site.

9. What about Personal Information received from third parties?

Any Personal Information that Go Golfing receives from third parties is subject to the privacy polices of those entities. We are not responsible for the policies and practices of other companies. You should carefully review the privacy policy of any third party to make sure you are comfortable with how they are going to treat your personal data. For example, some companies may require you to opt-out of their information exchange programs. In those instances, Go Golfing may receive and/or use information gathered by these outside companies or agencies, and the handling and processing of your data will be governed by such third parties’ policies and not by this Go Golfing policy.

10. What about the privacy of children?

Protecting the privacy of children is important. Our website is not directed at children under the age of 13, nor do we knowingly solicit or collect Personal Information from children under the age of 13. If we become aware that a user is under the age of 13 and has signed up without prior verifiable parental consent, we will remove his or her Personal Information from our files.

11. What happens if Personal Information is not provided?

If you choose not to provide Personal Information, you will still, in most cases, be able to use many of the website features. However you will not be able to access areas that require registration or participate over the Internet in contests, sweepstakes or similar promotions.

Even if you do not provide Personal Information, we will sometimes collect anonymous information about how you have used the website. This is information that does not personally identify you, but which may be helpful for marketing or improving the services we offer. (See link for more information on general data that is collected when you visit our websites and on how we use cookies.)

12. How can I stop receiving communications from Go Golfing?

If you wish to stop receiving communications from us or would like us to cease processing your information in any other way, you can write to us at: Go Golfing Pty Ltd,4/1 Fortitude Crescent, Burleigh Heads QLD 4220, Australia or email

We will also provide you with a return email opt-out link in each email that we send to you so that you may opt out of receiving future email communications. This return opt-out link will be operational for at least 30 days following the date the email was originally sent to you.

13. What happens when changes are made to this Privacy Policy?

From time to time, it may be necessary for Go Golfing to change this privacy policy. We suggest that you check here periodically. Such modifications will automatically be effective 30 days after they are initially posted on the website. You can be assured, however, that any changes will not be retroactively applied and will not alter how we handle previously collected information.


14. When was the Privacy Policy last updated and when do those changes take effect?

This Privacy Policy is effective February 23, 2006. There have been no updates to this Privacy Policy since that date.  If we obtained your name prior to February 23, 2004, and if you have not expressly consented to be subject to the Privacy Policy set forth above, please click here to view the privacy policy that applies to your personal information.